Decide

Side by side.

Two tools, side by side, on the same six pillars. The better number in each row is picked out for you.

GongClay

The verdict

Choose Gong for sales orgs standardizing call recording and coaching. Choose Clay for revops and growth teams building targeted prospect lists.

Gong leads on capability (+3), security & compliance (+7) and maturity & reliability (+8). Clay leads on value for money (+15) and momentum (+16). integrations & ecosystem is level across the board. Overall they sit 2.0 apart — decide by the pillar that pays your bills.

CriteriaGong

Gong.io

Clay

Clay Labs

TIP Score85.6Excellent87.6ExcellentBest
Capability30%
88
85
Value for Money15%
73
88
Security & Compliance15%
92
85
Integrations & Ecosystem15%
90
90
Maturity & Reliability10%
90
82
Momentum15%
80
96
CategorySales & RevenueSales & Revenue
Pricing modelEnterpriseFreemium
Starting priceCustom (reported $1,400-$3,000/user/year plus a platform fee)Free / $185 per month (Launch)
MaturityMatureEstablished
Pricing transparencyCustom quotes onlyPublic tiers + free entry
Enterprise readinessEnterprise-readyMid-market ready
Setup lift (est.)Weeks (vendor-led)Days to weeks
Best forSales orgs standardizing call recording and coachingRevOps and growth teams building targeted prospect lists
Key riskNo public pricing; per-seat cost has risen 25-56% since the March 2025 unbundling into separate Forecast/Engage/Enable modulesSteep learning curve: table-and-workflow model takes real ramp time versus a simple contact database

Head to head

The comparisons people ask for most, already written up: verdict, all six pillars, pricing and the catch on each. Only tools that genuinely compete are paired.

Agent Frameworks

Automation & Workflows

Coding Assistants

Customer Experience AI

Design & Presentations

Image & Video

LLMs & Assistants

ML Platforms

Voice & Audio

Website & App Builders

Search & Research

Vector Databases

Data & Analytics

Productivity & Planning

Sales & Revenue